Amazon will start selling
Kindle with Special Offers & Sponsored Screensavers on May 3, 2011.
Special Offers & Sponsored Screensavers
New, Lower Price
When you buy Kindle with Special Offers, you are getting the same bestselling Kindle for $25 less—only $114. Special offers and sponsored screensavers display on the Kindle screensaver and on the bottom of the home screen—they don't interrupt reading.
Special Offers- You'll receive special offers directly on your Kindle. Examples include:
- $10 for $20 Amazon.com Gift Card
- $6 for 6 Audible Books (normally $68)
- $1 for an album in the Amazon MP3 Store (choose from over 1 million albums)
- $10 for $30 of products in the Amazon Denim Shop or Amazon Swim Shop
Sponsored Screensavers
Our goal is to display sponsored screensavers that you want to see. That's why we've created a free Kindle app and website (coming soon) called AdMash. Anyone who's interested can download AdMash and help pick future screensavers. Two prospective screensavers show up side-by-side, and you pick the one you find most attractive. The ones preferred most by customers qualify to become sponsored screensavers.
You can also set your personal Kindle Screensaver Preferences to give us hints on the style and types of sponsored screensavers you'd like to see on your Kindle. For example, you can indicate that you'd like to see more or fewer screensavers that include elements such as landscapes and scenery, architecture, travel images, photography, and illustrations. Together, AdMash voting and Kindle Screensaver Preferences help us select the most attractive and engaging sponsored screensavers to display on your Kindle.