broadwave is a commercial software. you should re-read the user guide 'coz I doubt that many people have access to it.

you may also contact their support team. If they can't provide you any help for you 100 bucks, then it's a scam - request a refund.

p.s. I wonder whether broadwave is easier than free icecast streaming server. At least you can find a lot of information about icecast.